FAQ

How Does Rootine Work?

Rootine is simple, convenient, and 100% personalized. Here is how it works:

Step 1: Take the Lifestyle Quiz
Step 2: Take the included at-home DNA Test or upload your Ancestry / 23andMe data
Step 3: Upload your blood nutrient level data (optional)

We combine your DNA data, blood testing, and lifestyle factors (like diet), then custom-make your daily packs and ship them directly to your door.

Because one-size-fits all actually fits no one, and guessing what right just isn’t enough.

Can I Upload DNA Data (e.g. 23andMe)

Yes, you can use your raw data from either 23andMe or Ancestry.com. Simply upload your data as a .txt file (this is how it is exported from the respective companies) to your Rootine Member Dashboard. We will analyze the data and incorporate it into your new Rootine.

NOTE: Not all genetic tests are created equal. Depending on the test, you could be missing analysis on some genes that we analyze with our algorithm.

How Long Does It Take To Build My Vitamins?

The timeline to receive your personalized vitamins depends on how you provide your DNA data. The options are (1) complete the included at-home DNA Test kit or (2) upload data from 23andMe or Ancestry.com.

NEED THE DNA TEST KIT?  DNA analysis takes approximately 2 - 6 weeks once the sample has reached the lab. Once your results are available, we produce your vitamins and ship them direct to your door.  

For the shortest processing time, make sure to complete your DNA test as soon as you receive it and follow all directions.

DNA DATA TO UPLOAD? The average time to receive your fully DNA-custom vitamins is 2 - 3 weeks post-upload.

Do I Need Personalized Vitamins?

In our opinion, absolutely. Mass-market vitamins are designed with a “one-size fits-all” approach. This is a huge mistake as non-personalized vitamins do not take into account any of our inherent biological differences, which influence our nutrient needs.

In fact, our research shows that, on average, if you take 20 different vitamins and minerals:

- One will be harmful
- Two will have no effect
- The rest will be incorrectly dosed

Differences in lifestyles, current nutrient blood levels, and genetics (your DNA) all play a role in the types and dosages of vitamins and supplements that will work best for YOUR unique body. We take this all into account when analyzing your data and creating a truly personalized multivitamin.

What Are Microbeads?

Our plant-based microbeads contain primarily natural & 100% vegetarian ingredients. No more horse pills! Each microbead is made of pure, raw ingredients, and coated with natural, sustainably-farmed beeswax. We focus on what you need and avoid unnecessary fillers, artificial colors, and other useless ingredients that big supplement companies include in their vitamins.

How Does DNA Determine Nutrient Needs?

Genes (our blueprints) control every function in your body, including how you use and absorb nutrients. Sometimes, genes have a slight mutation (i.e. change) that impact how they work. When this happens, corresponding vitamins and minerals are absorbed, metabolized, or utilized improperly. In this case, we adjust dose or nutrient type accordingly to bypass or support these inefficiencies.

Read the full description here.

DNA analysis can reveal the truth about what is happening with nutrients inside your body. You can discover which vitamins and minerals your body needs, and which dosages are best.

Why DNA, Blood, and Lifestyle Data?

Each point of data provides valuable information about your nutrient needs. When used in combination, they also provide context to the other data points and result in a comprehensive picture about what is going on inside of your body.

Learn more about DNA.

Learn more about blood nutrient levels.

Learn more about lifestyle.

Example: An individual with a healthful diet takes a lifestyle quiz, and their results show a high intake of folate from the fruits and vegetables they regularly eat. However, their DNA test reveals mutations in their MTHFR gene. This gene produces an enzyme that converts dietary folate into its bioactive form. This is the form that has biological action in the body. In this case, the lifestyle quiz would provide incomplete and misleading information about their folate needs. Even though the individual is consuming adequate folate, they are having trouble converting it into the active form and are thus deficient in bioactive folate (called 5-MTHF). The data from the DNA Test provides context to the lifestyle data, resulting in a completely different nutrient recommendation than if the lifestyle quiz stood on its own. We take this into account when choosing nutrient forms and dosages to create your custom vitamins.

Other “Custom” Vitamin Brands vs. Rootine

The Other Guys: Most other companies in the “custom” vitamin space only use a lifestyle quiz to select pre-made, single-nutrient pills to go into your daily pack. This is better than the mass-market “one-size-fits-all” vitamin approach, but it is not enough. Taking a lifestyle quiz is a great first step towards customization, but lifestyle is only one part of the picture and often provides misleading information about your true nutrient needs. Without DNA and blood data, the information about what is happening inside of your body is completely missing.

Rootine: To create a complete picture of your nutrient needs, we analyze your DNA, current blood nutrient levels, and lifestyle data. Each data point is incredibly valuable on its own and even more useful when used to provide context to the other data points. Plus, unlike most other “custom” vitamin companies that either "Yes, add!" or "No, do not add!" a nutrient pill to your pack (it’s all or none, like a light switch) based on your answers, we can calculate and provide the precise dosage for each vitamin and mineral in your pack through out microbead technology. Our nutrient dosing is like a volume knob, super precise!

What About Data Privacy?

YOUR DATA IS PRIVATE. At Rootine, we make a commitment that your data will never be sold to a third party. We take data privacy and security compliance very seriously and employ leading technical measures to keep your personal data secure.

Take a look at our privacy policy to learn more.

What is Rootine's Cancellation Policy?

If you wish to cancel, you can email us at hello@rootinevitamins.com. In order to avoid being charged for your next three month subscription, you must cancel 30 days prior to the end of your current three month subscription.

How Does Rootine Work?

Rootine is simple, convenient, and 100% personalized. Here is how it works:

Step 1: Take the Lifestyle Quiz
Step 2: Take the included at-home DNA Test or upload your Ancestry / 23andMe data
Step 3: Upload your blood nutrient level data (optional)

We combine your DNA data, blood testing, and lifestyle factors (like diet), then custom-make your daily packs and ship them directly to your door.

Because one-size-fits all actually fits no one, and guessing what right just isn’t enough.

Can I Upload DNA Data (e.g. 23andMe)

Yes, you can use your raw data from either 23andMe or Ancestry.com. Simply upload your data as a .txt file (this is how it is exported from the respective companies) to your Rootine Member Dashboard. We will analyze the data and incorporate it into your new Rootine.

NOTE: Not all genetic tests are created equal. Depending on the test, you could be missing analysis on some genes that we analyze with our algorithm.

How Long Does It Take To Build My Vitamins?

The timeline to receive your personalized vitamins depends on how you provide your DNA data. The options are (1) complete the included at-home DNA Test kit or (2) upload data from 23andMe or Ancestry.com.

NEED THE DNA TEST KIT?  DNA analysis takes approximately 2 - 6 weeks once the sample has reached the lab. Once your results are available, we produce your vitamins and ship them direct to your door.  

For the shortest processing time, make sure to complete your DNA test as soon as you receive it and follow all directions.

DNA DATA TO UPLOAD? The average time to receive your fully DNA-custom vitamins is 2 - 3 weeks post-upload.

Do I Need Personalized Vitamins?

In our opinion, absolutely. Mass-market vitamins are designed with a “one-size fits-all” approach. This is a huge mistake as non-personalized vitamins do not take into account any of our inherent biological differences, which influence our nutrient needs.

In fact, our research shows that, on average, if you take 20 different vitamins and minerals:

- One will be harmful
- Two will have no effect
- The rest will be incorrectly dosed

Differences in lifestyles, current nutrient blood levels, and genetics (your DNA) all play a role in the types and dosages of vitamins and supplements that will work best for YOUR unique body. We take this all into account when analyzing your data and creating a truly personalized multivitamin.

What Are Microbeads?

Our plant-based microbeads contain primarily natural & 100% vegetarian ingredients. No more horse pills! Each microbead is made of pure, raw ingredients, and coated with natural, sustainably-farmed beeswax. We focus on what you need and avoid unnecessary fillers, artificial colors, and other useless ingredients that big supplement companies include in their vitamins.

How Does DNA Determine Nutrient Needs?

Genes (our blueprints) control every function in your body, including how you use and absorb nutrients. Sometimes, genes have a slight mutation (i.e. change) that impact how they work. When this happens, corresponding vitamins and minerals are absorbed, metabolized, or utilized improperly. In this case, we adjust dose or nutrient type accordingly to bypass or support these inefficiencies.

Read the full description here.

DNA analysis can reveal the truth about what is happening with nutrients inside your body. You can discover which vitamins and minerals your body needs, and which dosages are best.

Why DNA, Blood, and Lifestyle Data?

Each point of data provides valuable information about your nutrient needs. When used in combination, they also provide context to the other data points and result in a comprehensive picture about what is going on inside of your body.

Learn more about DNA.

Learn more about blood nutrient levels.

Learn more about lifestyle.

Example: An individual with a healthful diet takes a lifestyle quiz, and their results show a high intake of folate from the fruits and vegetables they regularly eat. However, their DNA test reveals mutations in their MTHFR gene. This gene produces an enzyme that converts dietary folate into its bioactive form. This is the form that has biological action in the body. In this case, the lifestyle quiz would provide incomplete and misleading information about their folate needs. Even though the individual is consuming adequate folate, they are having trouble converting it into the active form and are thus deficient in bioactive folate (called 5-MTHF). The data from the DNA Test provides context to the lifestyle data, resulting in a completely different nutrient recommendation than if the lifestyle quiz stood on its own. We take this into account when choosing nutrient forms and dosages to create your custom vitamins.

Other “Custom” Vitamin Brands vs. Rootine

The Other Guys: Most other companies in the “custom” vitamin space only use a lifestyle quiz to select pre-made, single-nutrient pills to go into your daily pack. This is better than the mass-market “one-size-fits-all” vitamin approach, but it is not enough. Taking a lifestyle quiz is a great first step towards customization, but lifestyle is only one part of the picture and often provides misleading information about your true nutrient needs. Without DNA and blood data, the information about what is happening inside of your body is completely missing.

Rootine: To create a complete picture of your nutrient needs, we analyze your DNA, current blood nutrient levels, and lifestyle data. Each data point is incredibly valuable on its own and even more useful when used to provide context to the other data points. Plus, unlike most other “custom” vitamin companies that either "Yes, add!" or "No, do not add!" a nutrient pill to your pack (it’s all or none, like a light switch) based on your answers, we can calculate and provide the precise dosage for each vitamin and mineral in your pack through out microbead technology. Our nutrient dosing is like a volume knob, super precise!

What About Data Privacy?

YOUR DATA IS PRIVATE. At Rootine, we make a commitment that your data will never be sold to a third party. We take data privacy and security compliance very seriously and employ leading technical measures to keep your personal data secure.

Take a look at our privacy policy to learn more.

What is Rootine's Cancellation Policy?

If you wish to cancel, you can email us at hello@rootinevitamins.com. In order to avoid being charged for your next three month subscription, you must cancel 30 days prior to the end of your current three month subscription.

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